Campaigns, content, and community work around your events.

Social media that builds closeness.

A smartphone captures the moment as a glowing heart made of drones appears in the night sky.

We develop social media concepts that accompany your events before, during, and after event day. From first announcement through live coverage to recap, we create visibility, interaction, and a clear tone across your channels.

With editorial plans, clear workflows, and close collaboration with your project team, we create content that informs, activates, and connects. Not louder, but more relevant. Not generic, but aligned with your brand.

During the event, we react flexibly, capture real-time mood, and actively involve your community. Our social teams combine storytelling, performance marketing, and community management - from short-form video and templates to organic and paid distribution.

Editorial planning

Topic planning, posting rhythm, and structured approval processes.

Content creation

Reels, stories, graphics, copy, and short-form assets tailored to channel and audience.

Paid campaigns

Targeted ad setup, clean tracking, and transparent optimization.

Community management

Monitoring, moderation, and responsive interaction during live phases.

Planned with precision. Delivered with impact.

How we turn strategy into events that work in practice.

We start by analyzing channels, audiences, and communication goals. From there we define messaging, content pillars, and KPIs as the basis for a structured campaign. Then we build production plans, content calendars, and clear responsibilities so each post is right in message, design, and timing. Influencer integration and cross-channel communication can be added where relevant.

Kick-off and strategy

Goal setting, channel workshop, and campaign logic definition.

Production

Content production workflows for platform-specific quality and consistency.

Distribution

Publishing operations, budget steering, and channel execution.

Reporting

KPI tracking, insights, and recommendations for next campaign cycles.

Highlights from the Feed.

Examples of social media campaigns around events.

Voices from the community.

Why our social media work delivers.

Social media feedback

  • The collaboration was pleasant, collegial, and straightforward from the start. We were especially impressed by the creative ideas that not only implemented our vision, but strengthened it.
    Kerstin Wallberg, Spokesperson, Hertener Stadtwerke
  • Thank you so much for the support of our AGCO Tech Days. Our team could not have done it without you. Once again, the KAD team saved the day. I love working with your team.
    Lauren Dejmal, AGCO Events
  • Thank you sincerely for your support, organization, manpower, team spirit, motivation, commitment, and empathy. You are an outstanding team.
    Nicole Günthner, Camlog
  • You once again proved how special celebrations in the Ruhr area can be and how much heart you bring to every event.
    Claudia Kaufmann, Innospec Fuel Specialties
  • The detailed planning your team delivered for this trip was outstanding. Your friendly staff made every step easy.
    Eric Hansotia, Chairman and CEO, AGCO Corporation
  • Thank you for the exceptional Ferris wheel idea, the smooth execution, and a fully successful event. We received a lot of positive feedback and are happy to pass it on. ❤
    Alexa Czehowsky, sonnen GmbH
  • Thank you for your support and for always being there for us - for planned and spontaneous projects alike! Most recently at the Construction Industry Conference, which we can all look back on with fond memories.
    Heike von Küstenfeld, Press Officer / Congress Management, baumit GmbH

Our partners

  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Decathlon" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Allgäu GmbH" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "BOSCH" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "DACHSER" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "camlog" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Ehrmann" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "baumit" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "elobau" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Fendt" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "FRICO" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "GEIGER" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "HolzLand" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "HORNBACH" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "L'Oréal Paris" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Liebherr" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "MAHA" on a transparent background.
  • Logo of the KAD | Veranstaltung erleben (live communication agency) client "Siemens" on a transparent background.
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Frequently asked questions

Answers to the most common planning questions.