ExtraSchicht 2025 at Neue Zeche Westerholt was more than a successful event night - it became a highly visible celebration of culture, encounter, and regional future perspective. Around 9,000 visitors set a new attendance record. Between industrial landmarks, light installations, and live program highlights, the site transformed into a vibrant meeting point for the Ruhr area.
Our team supported the format end-to-end: concept, planning, communication, stakeholder coordination, and on-site operations. We orchestrated program interfaces, visitor guidance, media touchpoints, and production workflows so culture and logistics remained in balance even at peak visitor density. The outcome was an atmospheric large-scale public format that delivered both emotional resonance and operational reliability.
