For sonnen GmbH, we designed and executed a holistic aftershow concept to close their trade fair appearance. The evening began with an exclusive reception at the Umadum Ferris wheel, including drinks and fine catering with panoramic city views, before continuing in a stylish rooftop location.
From guest flow and venue staging to technology, branding, and hospitality coordination, every touchpoint was aligned into one consistent brand experience. The result was an aftershow event that felt premium, emotionally engaging, and perfectly connected to the larger trade fair presence.
